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Selected by Airbus: launching the A319 ACJ in North America

By Scott M. Dandeneau, MAS

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When a manufacturer launches an aircraft into a new market, it chooses its partners carefully. The firm carrying that launch speaks for the airplane before the market has an opinion of its own.

When Airbus brought the A319 ACJ to North America, a market long defined by Gulfstream, Bombardier, and Dassault, it selected Scott Dandeneau to lead the launch marketing. The work ran through manufacturer sales teams, FBOs, and the C-suite decision makers who would ultimately fly the aircraft.

That selection is the kind of credential that does not come from a listing site. It comes from a reputation among the people who build the aircraft, earned one closed transaction at a time. It sits alongside another one we are equally proud of: a member of the Dassault founding family trusting Peregrine with the private acquisition of his personal Falcon.

Manufacturers, families, corporations, and governments have all hired the same desk. The standard they hired is the one every client gets.

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